Felt Wool Bone | Cool

Crafted from organic sheep’s wool by talented female artisan in Nepal, it is a triple threat, offering chew, toss, and tug engagement. With natural, digestible fibers and plastic-free design, it assists with teeth cleaning and promotes exciting play for every type of biter and chewer. There's no bones about it.

Awoo's story began in 2018 in lower Manhattan. Founders, Francing & Mallory met at work and soon bonded over our almost identical black rescue pups, as well as their shared frustration with the lack of stylish and eco-friendly pet products available in the market. Determined to change this, they set out to modernize pet accessories with a focus on sustainability, function and style. Leveraging their design and manufacturing expertise, they sourced durable, eco-friendly materials and added innovative features to traditional silhouettes. Their mission was clear – to create the company they wished existed, a brand that not only brings joy to pets and their people but also contributes to a greener, happier world. Now, that's worth howling about!